“Neti Neti” – “Neither this, Nor that”- To particularize is to falsify. Why does this ancient phrase matter to you?

“Neti Neti” is a Sanskrit expression dating back at least 3,500 years. It serves as an analytical framework for understanding the ultimate reality of the universe through a process of negation.

Neti Neti, explains that this expression is an expression of something inexpressible.

Why does this matter to you?

Be undefinable.

When you allow the world to define you, you'll be boxed into categories, decline is inevitable.

Keep learning.

Keep Reinventing yourself.

Be formless, running water never goes stale.

Just keep on flowing.

Hope you had a good break over the summer, I certainly did.

This post was partly inspired by one of the cities I visited over the summer, it is one of the oldest continuously inhabited cities in the world. Its history stretches back over 3000 years.

The secret to its longevity lies in its undefinable essence: it is raw and unembellished, with the reality of life laid bare.

The city’s longevity is sustained by its vibrant blend of joy and sorrow, many religions, music, gurus, business, food, culture, politics, philosophies, and, most importantly the Ganges River.

It is the perfect example of the Lindy effect, I have written about it in the past.

In simpler terms, the longer something has been around, the longer it is likely to remain relevant and persist in the future.

If a book has been in print for 50 years, for example, it is likely to remain in print for another 50 years.

Do not miss an opportunity to visit old cities or to read very old books.

That is it for today, take it easy until next time.

Remember, views are personal.

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